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Week of the onesie - Truro's celebration of all things winter


TRURO, N.S. – The week of the onesie has begun in Truro.

People all over Truro wore onesies Friday for the start of the Winter Long John Festival – many wore the traditional red one-piece Stanfield’s long johns but others wore Dalmatian onesies, yellow chicken onesies, purple onesies, plaid onesies, reindeer onesies, zebra onesies and, to top it all off, a rainbow unicorn onesie.

The Long John Festival, now its eighth year, is a community-wide celebration of all things winter with Stanfield’s fashion as the focus.

Peter Porteous, senior vice president of sales and marketing for the Truro company, says it’s great to see the town embrace the festival.

“Truro has a long tradition with the onesie,” says Porteous. “People embrace the festival because it is so playful. It’s a great way to have some fun, smile a bit and enjoy winter.”

Stanfield’s connection to Truro goes back to 1870 when Charles Stanfield moved to here from PEI and set up the Truro Woolen Mills. His two sons John and Frank took over in 1896 and developed unshrinkable underwear just in time for the start of the Klondike Gold Rush.

Porteous says the miners loved the warm undergarments and people today still buy them for their warmth and comfort.

“It’s a practical item for the vast majority of our customers,” he says. “There aren’t too many long john festivals out there. Our product is known for its comfort. It’s not the scratchy wool that our grandparents would have known.”

People all over Truro wore onesies Friday for the start of the Winter Long John Festival – many wore the traditional red one-piece Stanfield’s long johns but others wore Dalmatian onesies, yellow chicken onesies, purple onesies, plaid onesies, reindeer onesies, zebra onesies and, to top it all off, a rainbow unicorn onesie.

The Long John Festival, now its eighth year, is a community-wide celebration of all things winter with Stanfield’s fashion as the focus.

Peter Porteous, senior vice president of sales and marketing for the Truro company, says it’s great to see the town embrace the festival.

“Truro has a long tradition with the onesie,” says Porteous. “People embrace the festival because it is so playful. It’s a great way to have some fun, smile a bit and enjoy winter.”

Stanfield’s connection to Truro goes back to 1870 when Charles Stanfield moved to here from PEI and set up the Truro Woolen Mills. His two sons John and Frank took over in 1896 and developed unshrinkable underwear just in time for the start of the Klondike Gold Rush.

Porteous says the miners loved the warm undergarments and people today still buy them for their warmth and comfort.

“It’s a practical item for the vast majority of our customers,” he says. “There aren’t too many long john festivals out there. Our product is known for its comfort. It’s not the scratchy wool that our grandparents would have known.”

Stanfield’s are still the industry leader for underwear, meaning more people in Canada are wearing Stanfield’s long johns than any other brand.

And it’s also probably true that more people per capita in Truro are wearing onesies this weekend than any other community in Canada.

The festival hits high gear Saturday with a kick off celebration at the Caldwell-Roach/Kings Mutual Insurance Ice Surface at the Civic Square starting at 2 p.m.

Everyone is encouraged to attend – wearing, of course, your winter onesie.

The festival runs all week until next Sunday, Feb. 12.

For a partial schedule, see below, and for a complete schedule see the Town of Truro’s webpage: www.truro.ca/living-in-truro/truro-winter-long-john-festival.html

jonathan.riley@tc.tc

Truro Mayor Bill Mills wants to remind everyone to get their Stanfield’s one piece long johns ready for the Long John Festival Feb. 4 to 12.

Long John Festival schedule highlights

Saturday, Feb. 4

10 to 11 a.m.  - snowshoeing with Daisy Roberts at Victoria Park (meet at the Truro Junior High School)

1 to 1:30 p.m. - snowshoeing for seniors with Daisy Roberts at Victoria Park (meet at the Truro Junior High School)

2 to 4 p.m. - Winter Long John Festival Kick-Off and official outdoor skating celebration on the Caldwell-Roach/ Kings Mutual Insurance Ice Surface at Civic Square: Skating, refreshments, live entertainment, horse and wagon rides

Sunday, Feb. 5

11 a.m. to 1 p.m. - coasting party on the Legion Hill with free hot chocolate

1 to 3 p.m.  – free skate at the RECC

7:30 to 8:30 p.m. - open Skate at the Colchester Legion Stadium (free if you wear your onesie)

Monday, Feb. 6

12 p.m. to  try sledge hockey at the Colchester Legion Stadium

12 p.m. to 1 p.m. - African Heritage Month launch in Town of Truro council chambers

Tuesday, Feb. 7

6 to 7 p.m. - snowshoeing with Daisy Roberts at Victoria Park (meet at the Truro Junior High School)

7 to 9 p.m. - pickleball at Douglas Street Recreation Centre

Wednesday, Feb. 8

6:30 to 7:30 p.m. - fat bike ride at Victoria Park (meet at the bandshell)

Thursday, Feb. 9

10:30 to 11:30 a.m. - pre-school skate at the Colchester Legion Stadium

7 to 8:30 p.m. - recreational basketball at Truro Elementary School

8 to 9:30 p.m. - adult recreational ball hockey at Douglas Street Recreation Centre

Friday, Feb. 10

7 p.m. - swim and movie night: community swim at the RECC while watching The Mighty Ducks on a big screen ($3)

Saturday, Feb. 11

2 p.m.  - cross-country skiing on the Cobequid Trail

7 p.m. - Truro Bearcats vs Miramichi Timberwolves at the RECC

Sunday, Feb. 12

10 a.m. to 1 p.m. - Long John Pancake Breakfast at the Legion in support of Colchester Food Bank  with a 50/50 draw for Truro Homeless Outreach Society

1:30 to 3:30 p.m. - skijoring clinic at Victoria Park: a combination of cross country skiing and dog sledding

Truro Mayor Bill Mills wants to remind everyone to get their Stanfield’s one piece long johns ready for the Long John Festival Feb. 4 to 12.

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