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New Truro Heights business venture is exciting experience

Opening a massage therapy business is proving to be exciting for two local women. 

Going into business together has been on the radar for some time for Nicole Wile and Peggy Maguire.

On Saturday, they realized their dream as Core Crossover Therapy opened in Truro Heights.

“It’s the very first time in business for Peggy and I,” said Wile, 29, of Onslow Mountain. “We are located at 62 Parkway Drive in the Bell Aliant building. It is all very exciting.”

Wile explained that the two women faced a few curves in the road while striving to open their business.

“It has certainly been a learning experience, absolutely,” she said. “But I wouldn’t change a thing. One problem we faced in trying to open our own business was that Peggy and I were both working full time right up until late April. This did not allow us much time for a number of important things we had to deal with.

“We had to oversee renovations for our new location in Truro Heights. Peggy and I did all the painting but we did receive help from family in having a new floor put down. But, since we launched our website, we have been receiving a number of bookings online from both new patients and from people we’ve known before.”

Maguire was quick to give her business partner high praise.

“One of Nicole’s major contributions was building a website right from start,” said Maguire, 23, of Brookfield. “The website is certainly very important. Nicole was really on a roll and she did a great job. Nicole got the ball rolling and now our names are out there.”

Maguire said an early positive response from the public has been encouraging.

“Things seem to be starting off on the right foot,” she said. “We want to treat people with respect regarding their body. Our business pledges the highest level of professionalism possible. Nicole and I are determined to invest 100 per cent of ourselves into our business and treatment. Personally, I find it incredible, a career and a passion, coming together like this.”

Wile also emphasized that Core Crossover Therapy will provide the highest quality therapeutic massage available.”

“That’s our mission,” Wile said. “Peggy and I are very passionate regarding massage therapy. We are both eager and enthusiastic in the pursuit of continued education to responsibly care for patients.”

Wile grew up in Dartmouth and graduated from Dartmouth High School in 2002.

“While in high school I knew I wanted to work with and help people achieve wellness,” Wile said. “Attending university I developed a further love of anatomy and physiology. So, this is absolutely an important time in my life.”

A graduate of Dalhousie University in 2006 with a Kinesiology degree, Wile graduated from the Canadian College of Massage Hydrotherapy in Halifax in 2012. She has two years experience in massage therapy.

For Maguire, who also graduated from the Canadian College of Massage Therapy in 2012, these past two years in massage therapy represent a career change.

“After graduating from South Colchester Academy in 2008 I received a diploma in Culinary from Holland College,” Maguire said. “After some time and not feeling fulfilled I decided I wanted a change. This change allows me to help change a person from the outside in. This relationship, one on one with patients, is hopefully a starter-plan for a health care profession.”

For further information on Core Crossover Therapy, visit the website


Lyle Carter’s column appears every Tuesday in the Truro Daily News.

If you have a column idea, contact him at 673-2857.

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