'Those making donations won't even have to get out of their vehicles'
TRURO - Organizers behind tomorrow's Colchester Food Bank Food Drive are hoping to generate more than 80,000 pounds of goods.
That's the record amount raised in last year's event and Bruce Pearson, regional manager of business development for TC Media's northern Nova Scotia group, said the goal is to exceed that this year.
"Every year that we've done it this way, the amount of food has grown," said Pearson, noting the drive has followed the same format for more than five years.
From 6 a.m. to 6 p.m. on Wednesday, the Truro Daily News and Colchester Weekly News are partnering with local radio stations Cat Country 99.5 FM and Big Dog 100.9, the Commercial Safety College and Tim Hortons.
The college will have a tractor-trailer parked on Commercial Street for the 12 hours to collect donations.
"Those making donations won't even have to get out of their vehicles," said Pearson. "We will have a number of volunteers on site to collect those donations."
Throughout the day some of the donations of non-perishable foods will make their way to the food bank to help stock the shelves.
Monetary donations, which are also welcome, will also go to the food bank.
"Every dollar that's donated is translated into one pound of food," Pearson said.
As has been the case in previous years, businesses, organizations and schools are encouraged to challenge similar-type businesses, organizations and other schools to see who can collect the most donations.
Over the years, the Truro Daily News has gotten involved with many fundraisers for different organizations.
"This is one we initiated mainly because we have seen more and more people using the food bank," said Pearson. "In November and December, the food bank is given a high profile by many food drives in the community and we try to get enough food to not only cover those families at Christmas, but also into the first part of the New Year.
"After the holidays, people seem to tighten up a little bit and there isn't so much given to charity."
Food bank co-ordinator Mary DeAdder said close to 900 families received donations from the pantry last month and there are no indications that will change.
"Of course we're still running over 800 families in 22 days," she said. "It hasn't taken a drop at all."